Conor McGregor faces major consequences when alcohol products are recalled following his sexual assault conviction

Conor McGregor continues to face significant consequences following his recent legal troubles. In the wake of a 2018 sexual assault case, McGregor’s brand and business ventures are experiencing a major setback. Irish airports in Dublin and Cork have removed his alcohol products from their bars, further reflecting the growing fallout from the UFC star’s legal issues. […]

Nov 29, 2024 - 11:30
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Conor McGregor faces major consequences when alcohol products are recalled following his sexual assault conviction

Conor McGregor continues to face significant consequences following his recent legal troubles. In the wake of a 2018 sexual assault case, McGregor’s brand and business ventures are experiencing a major setback. Irish airports in Dublin and Cork have removed his alcohol products from their bars, further reflecting the growing fallout from the UFC star’s legal issues.

McGregor’s Products Removed from Airport Bars

In a direct response to McGregor’s recent legal verdict, Dublin and Cork airports have stopped selling Proper No. Twelve Irish Whiskey and Forged Irish Stout. Both products, which are closely associated with McGregor, were removed from airport bars, signaling a public distancing from the fighter. A spokesperson for the Dublin Airport Authority (DAA), which oversees both airports, confirmed the decision, citing the sexual assault case as the primary reason for the product removal.

Although McGregor sold Proper No. Twelve to Proximo Spirits in 2021, he continued as the face of the brand until recently. Just this week, Proximo Spirits announced it would sever ties with McGregor, marking another setback for the fighter’s business interests.

Proper No. Twelve - Irish Blended Whiskey | Bondston

Legal Fallout Continues to Impact McGregor’s Brand

McGregor’s ongoing legal troubles are a major factor in the decision to remove his products from prominent locations like airports. The court ruling found McGregor liable for the 2018 sexual assault, severely damaging his public image. This verdict has had wide-reaching consequences, not only affecting McGregor’s personal reputation but also prompting several companies to reconsider their partnerships with him. The removal of McGregor’s products from high-traffic venues like airport bars highlights how businesses are distancing themselves from the fighter as a result of his legal issues.

Conor McGregor Made Fortune in Whiskey Before Brand Dropped Him

McGregor’s Impact on the Alcohol Industry

When McGregor launched Proper No. Twelve Irish Whiskey in 2018, he quickly made a name for himself in the alcohol industry. The whiskey gained popularity and expanded McGregor’s brand far beyond the UFC, with the fighter becoming a major figure in the spirits world. Following the success of the whiskey, McGregor released Forged Irish Stout in 2021, further solidifying his position in the alcohol market.

However, McGregor’s recent legal troubles have now cast a shadow over his alcohol ventures. The decision by Proximo Spirits to cut ties with McGregor marks the end of his public association with the brand. As a result, McGregor’s alcohol products are facing challenges, and his role as the face of the brand has diminished significantly.

Conor McGregor debuts Forged Irish Stout on US soil

The Future of McGregor’s Brand and Public Image

The long-term future of McGregor’s brand now hangs in the balance. Once a beloved figure in both combat sports and business, McGregor’s reputation has suffered a major blow. The removal of his products from airports is just one example of the wide-ranging impact his legal issues are having on his career.

As companies continue to reassess their relationships with McGregor, the fighter’s brand faces an uncertain future. The public’s trust in McGregor has been shaken, and it remains to be seen how he will address the damage done to his image. His alcohol ventures, in particular, may struggle to recover from the backlash.

Conor McGregor | UFC, Võ thuật, Tiểu sử & Sự kiện | Britannica

Conclusion

The repercussions from Conor McGregor’s legal battles are far-reaching, and the removal of his alcohol products from Irish airports underscores the growing impact on his business empire. As McGregor seeks to rebuild his public image, it’s unclear what the future holds for his brand. For now, his association with Proper No. Twelve and Forged Irish Stout appears to be over, marking a pivotal moment in both McGregor’s personal and professional life. With several companies distancing themselves from the fighter, McGregor’s business ventures will need to navigate a challenging landscape moving forward.

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