You’ve got a great new product for dogs’ bottoms? That’s nice – but please don’t call it a revolution | Nell Frizzell
Stop the hype! The way advertisers talk up every new mascara or pet product is … well, revoltingThis morning, I walked past an advert for something described as the anal gland revolution. I didn’t know anal glands had been calling for a revolution and, futhermore, what’s going to happen once they start buying munitions?In recent years, the word “revolution” has become as overused, meaningless and commodified as other natty terms such as “journey”, “community” and “identity”. I did a quick search of the word “revolution” in my inbox to see what else is out there and, among others, I found references to The Self Love Revolution (a midlife podcast), a break-up revolution (changing energy provider), a youth-led revolution (which turned out to be about floristry) and a revolution in chicken (essentially, salt). Continue reading...
Stop the hype! The way advertisers talk up every new mascara or pet product is … well, revolting
This morning, I walked past an advert for something described as the anal gland revolution. I didn’t know anal glands had been calling for a revolution and, futhermore, what’s going to happen once they start buying munitions?
In recent years, the word “revolution” has become as overused, meaningless and commodified as other natty terms such as “journey”, “community” and “identity”. I did a quick search of the word “revolution” in my inbox to see what else is out there and, among others, I found references to The Self Love Revolution (a midlife podcast), a break-up revolution (changing energy provider), a youth-led revolution (which turned out to be about floristry) and a revolution in chicken (essentially, salt).
